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Media Place Partners has added Mediaocean to its lineup of tools to provide integrated cross-media management software.
Mediaocean expands its client base of large-independent agencies with the addition of Camelot.
Partner integration brings 4C's advanced TV and social media activation into Mediaocean's cross-media management platform
Partnership to extend the reach of TV buying by providing ability to access premium digital video inventory through TV workflow.
Partnership to provide agencies with an alternative data set to advance audience buying (or targeting) capabilities.
