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DealMaker
End-to-end linear television advertising sales
Media sellers face a dynamic, multi-channel landscape that creates massive workflow inefficiencies when it comes to TV advertising sales. Manual workflows and reporting across platforms often lead to discrepancies and an inability to maintain transparency. To reduce risk and drive efficiencies, media sellers need a fully integrated solution that supports ad sales, traffic, billing, accounts receivable, and reporting processes across TV marketplaces.
Optimize revenue visibility
Connect to leading networks
Boost selling capabilities
Explore DealMaker
Inventory & revenue visibility
Leverage adaptable measurement and pricing of inventory with multiple measurement currencies including Program Live, C3, C7, and more.
Take advantage of stewardship and post- buy analysis capabilities.
Improve revenue forecasting by analyzing multiple liability scenarios.
Modular platform design
Connect with industry-leading networks with integrations to providers like SAP, Star Media, Lake 5 Media, and more.
Streamline workflows by customizing your platform and automating approval rules.
Scale your ad sales business with unlimited inventory and feature types.
Build flexible reports with multi-calendar support and module-specific reporting capabilities to better understand the sales pipeline, deals, and inventories.
Advanced selling capabilities
Expand sales reach with external deal import to connect with rep firms and programmatic platforms.
Reach a more targeted audience by selling on demographics beyond age and gender.
Use sophisticated support tools to optimize long-form and direct response revenue.
Apply any kind of selling method including packages, clusters, and single network sales.
End-to-end deal automation
Reduce redundancy across systems by leveraging Salesforce integration capabilities and achieving an end-to-end deal creation automation process.
Ready to streamline end-to-end linear television advertising sales?
Discover how leading media sellers reduce risk and drive efficiencies with DealMaker.
