Gerry is a global media leader with 30+ years of experience and expertise built up from all sides of the media industry–media agencies, broadcaster and advertisers, most recently serving as Vice President, Global Media at Procter & Gamble. He has served in wide range of industry roles including Co-Chair of the World Federation of Advertisers Media Forum, founding member of the Global Alliance for Responsible Media, and member of World Economic Forum Global Future Council for Media, Entertainment & Sport.
Check out his answers to six key questions in this excerpt from his speaker series with Mediaocean, where he dives into:
- How he got started in the industry
- The creative-media gap
- Emerging technologies & AI
- Advice for those at the beginning of their career
- And more!
