Integral Ad Science, the leader in quantifying digital media quality, today announced a partnership with Mediaocean that will make it easier for media buyers to plan, transact and report on advertising campaigns using Integral's unparalleled viewability data. A leading software provider for the advertising world, Mediaocean has incorporated Integral's trusted viewability data into Prisma, Mediaocean's digital media management platform.
NEW YORK – Dec. 16, 2015 – /PRNewswire/ -- Mediaocean, the leading software platform provider for the advertising world, today announced the integration of iHeartMedia within its Spectra platform. Within one central system, agencies can now seamlessly manage, research, and buy local digital audio inventory across the iHeartMedia digital platform, which is available on desktop, mobile, in-car digital dashboard, tablets, gaming consoles, and home entertainment systems.
NEW YORK – June 23, 2015 /PRNewswire/ -- Mediaocean, the leading software platform provider for the advertising world, and Cox Reps, the leading diversified, cross-platform seller of local advertising, today announced a partnership that will give media buyers access to local market level digital inventory to complement traditional TV buys within the same platform.
New York, NY – June 2, 2015 – Bounce TV, the nation’s first and only broadcast television network designed for African-American audiences, and Mediaocean, the leading software platform provider for the advertising world, today announced a partnership enabling agencies to access Bounce TV’s inventory within Mediaocean’s media management platform, Spectra.
New York, NY, March 5, 2015 -- Mediaocean, the leading software platform provider for the advertising world, and Spotify, the world’s largest streaming music service, today announced a partnership which will enable agencies to access Spotify’s audio inventory within Mediaocean’s Spectra platform.
PORTLAND, OR (FEBRUARY 26, 2015) – Rentrak (NASDAQ: RENT), the leader in precisely measuring movies and TV everywhere, today announced its television measurement ratings can now be used as a currency in Mediaocean’s Spectra OX Spot and Network platforms, leading media buying tools for the advertising industry.
SAN MATEO, Calif.--AOL, FreeWheel, and Mediaocean today announced a partnership which, upon implementation, will allow AOL to enable marketers to extend their existing television buying workflow and systems to reach target audiences at scale across premium digital video inventory. The announcement was made on stage by AOL, FreeWheel and Mediaocean at AOL’s Digital Content NewFront in New York City.