Using survey data gathered from leading CPG marketing professionals, this report features key insights on advertising and media trends that will impact the coming year.
Questions answered:
- What impact has the current economic climate had on ad spend?
- What are the most important consumer trends?
- How is AI actually being used in day-to-day operations?
- Have investment priorities shifted?
- How does the creative-media gap come into play?
View the report
Explore The 2024 CPG Advertising Outlook report.
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