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In advertising history, walled gardens were a unique and often debated aspect of the omnichannel mix.
Aaron Goldman gives a rundown of the 4 big ad trends to keep an eye on in 2024, and the implications for marketers.
Omnichannel fragmentation in consumer behavior has created a need for technology that can step in and reach across all channels.
Despite its lack of glamor, taxonomy, the classification and labeling of data, is the bedrock upon which AI systems are built.
Our CMO outlines the trends he sees for marketing and advertising as we head into autumn.
The most effective way to measure training outcomes is to use a model such as Kirkpatrick’s Learning Evaluation Model
