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Alan Lemery, VP, Data Science and Product, explores both short-term and long-term changes to marketing plans.
If you're willing to invest in technology, it's only logical to embrace a change culture - learn how we did just that in 5 easy steps.
If history teaches us anything about monopolies, duopolies or defined industry hierarchy, it’s this: nothing lasts forever.
The industry is undergoing tremendous transformation, and Local TV buying must evolve with that change.
How might Amazon’s broadband trial impact the advertising industry? Marketers should pay attention...
Stephanie Dorman discusses the importance of customer care from implementation to adoption.
Despite the demise of Amazon’s plans to build HQ2 in NYC, the city's booming tech scene has never been stronger.
Joined by General Motors CMO, Mediaocean leaders discuss their workplace experiences and the state of female leadership.
While traditional DSPs grow, they leave the door open for a handful of upstarts to move in and scale.