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Marketers get new access to data, programmatic and commerce platforms through NBCU partnerships with Mediaocean.
Media giant strikes a deal with Facebook and Instagram to extend shoppable opportunities on social and partners with Mediaocean to improve automation and digital processes.
Mediaocean is transforming its ad software suite for the age of convergence, pulling together its products into a single platform.
Mediaocean, a ubiquitous software provider within the advertising industry, is consolidating its product suite into one core offering.
Mediaocean Chief People Officer Stephanie Dorman talks DE&I on Radically Inclusive podcast.
CEO Bill Wise talks challenges of interoperability among digital platforms and TV, measurement vs. currency, the need for identity, and more.
CMO Aaron Goldman comments on TikTok's potential to get Snapchat-like revenues just on the back of a standard ad offering.
Fox Television Stations’ new FLX service, now included on the Mediaocean platform, allows advertisers to buy availabilities across its linear TV stations and about 150 OTT and CTV options.
CMO Aaron Goldman compares Mediaocean social lift data between brands who bought spots, and brands who opted out of Super Bowl LV.
